In the last few years, I've had a number of people apply to my copywriting program whose work samples showed the same weakness - formulaic writing.
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A Job for all SeasonsCopywriters are a rare breed. They earn tons of money for writing a few lines that can trigger increased product sales. At the
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Sometimes attending copywriting workshops can help you boost your copywriting skills.It can open your mind and make you more receptive while
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In this new millennium, marketing, has aggressive and fierce competition. Successful marketers have good ideas and the ability to command attention
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Regardless of if you are writing a space ad, a lead generating postcard, a landing page, sales letter you are making a sale. In order to get the
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A lot of copywriters write bullet points. A lot of bullet points are not as good as they could be. They can end up a bit like a cover of…
After being sick of being a victim of sales people and by extension marketers and advertisers, Robert Cialdini penned the book, 'Influence: The
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Content writing is a highly skilled vocation and a good content writer can compose articles that can be defined as an artistic reflection of his
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