As per the question that got you reading this you’re probably either curious about article marketing and the power of it or it’s the term internet marketing that aroused your interest. Either way, it got you here. That’s the power of article marketing.
You know when I used to do PPC ads, keywords like those in the title would cost a fair amount of dollars to have an ad displayed in the search listings. Now I feel like I just write for fun as when you start using article marketing and see the traffic soaring to your site FOR FREE it gets addictive. I like to add the CPC that I’m saving just for fun.
With article marketing all it costs you is some of your time. You can write about anything you want but to leverage it’s power you need to have a decent understanding of keywords, what they are and how to use them.
For any internet marketing business the fundamentals are always the same. Get to know your target audience and do some research for keywords that will get you in front of them. In laymen terms that means you need to be specific with your content. Using keywords that your research shows you are being searched for by your target audience is essential. But how do you do find those keywords?
Well, there’s an app for that. Only kidding. If you do an online search for free keyword tool there will some options come up for that. Google is one of them. Using free tools can be time-consuming but they get the job done. There’s also paid tools that help your research by producing the results faster but it’s best to make use of the free stuff first, get a feel for things and then speed it up if you must.
Here’s the free way though
If you go to Google and search “keyword phrase” and the results number comes up 10,580,000 then…Forget It! For article marketing to work your quoted results need to be no longer than 4 digits. 9,999 “quoted results” to be able to stand a chance at popping up in the search engine listings.
It’s called optimized results. The number that gets displayed is the true level of websites that the search engine deems relevant to your query. That’s your competition results for others going after the same keyword phrase and already indexed in the listings.
Down in the resource box you can link to any site you wish to send traffic to, well, not any, there are guidelines and each directory is different to what they allow you to promote. But when you get your articles out there you can really ramp up your internet marketing business through article marketing.
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