A Copywriter Can Write From Anywhere

Copywriting is one of those jobs that can be done anywhere for anyone. When it comes to finding yourself a copywriter, don’t be deterred by the fact they may not be situated in the same location as you. The most important thing is finding a copywriter whose style you think and who you think will be prepared to take the time to understand you and your clients. So whether your copywriter is in Liverpool or Lithuania, remember location is irrelevant.
So what do you look for in a good copywriter?
PAST WORK
Don’t be afraid to ask to see some samples of previous work. The copywriter will no doubt have plenty of examples to show you. Past work will allow you to get an idea of their style and versatility and whether you think they could work for you. Past work will quite simply show you as well, whether they’re any good.
PERFECTION
When you visit the website of a copywriter or you see examples of previous work, be sure to check for any mistakes. Mistakes to a copywriter, is like a red card for a footballer. They shouldn’t be made by someone who claims to be a master of their trade. If they can’t proof read their work then they aren’t guaranteeing perfect work. You don’t want to suffer because of their mistakes.
TIME & UNDERSTANDING
Your copywriter should always be prepared to spend time talking to you about your company and your clients. You will also expect them to continue their research long after the conversation so that they can provide truly accurate work. If they care about what they are writing, the copywriter will think nothing about taking the time to understand what they are writing about.
PURPOSE
The text that the copywriter provides you with should do exactly what you asked. Copy can influence someone to buy a product, hire a service or invest in an opinion. This is why writing is so powerful. Have a look at the copy you have been given and see if it gives the right message to your readers, will it make them take your desired action?
PRODUCTIVITY
Writing is not what takes the most time; it is the researching and proof reading. A good copywriter will have all these three factors mastered to perfection. That means that they should be able to provide you with good content in a realistic time frame. If you have a strict deadline, then don’t be afraid to ask. Copywriters can always kick it up a notch and they will if they really want your business.
So, next time you are searching for a copywriter remember these are the important factors not the location. You could be based in China yet hire a copywriter in Liverpool. You can write from anywhere.
Good copy can come from anywhere and unfortunately so can bad, so look out for the best.