Every artist needs to display their talent to receive appreciation and encouragement, monetary benefits and to get recognition in their preferred field among peers. In the current trend, where the world prefers communication through the internet, building an online portfolio is the most recommended and favorable option.
An online portfolio for writers is an easy interface to get more clients, generate revenue and create a brand name. This virtual presence act as a marketing tool and is the best form of advertisement to showcase your examples of original writing.
How To Create An Online Portfolio:
1) The tone of the website should be professional. It should be conversational, friendly and still maintain a balance of quality. Flowery adjectives and over the top superfluous language should best be minimized.
2) The website should be easy to navigate. It should be clear and clean. Too many images or large-sized photos loading at a time can slow down the web page. The first page should be simple, eye catching and explain in an instance where the visitor has landed.
3) The design of the website should be of soothing colors, and the fonts used should be universal. Fancy fonts can be a turn off as some people may not have all the varieties of fonts on their operating system. No visitor would prefer to download new fonts to read your content.
4) Potential clients need to feel inspired to hire you so the content should be error free and well constructed.
5) Writers are sensitive people and attached to their created write-ups and stories. It is sometimes hard for them to distinguish, which is their best piece. To them, everything that has ever been put on paper qualifies as A-grade. Unfortunately, others don’t always agree and tend to label writers based on their experience and requirements. To make this situation manageable make sure your online writing portfolio examples are the ones most popular. The impact needs to be tremendous that creates a “Wow” feeling.
6) A good online writing portfolio is a stepping stone to building your career. Make sure that you include all your writing styles, experiences with different writing groups and association of writers. Recommendation from peers also adds value to the portfolio.
Building an online portfolio is the need of the hour. It is the logical step to marketing your talent to the world. Make it impressive with your original writing skills and the rest will follow.
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