Are you the owner of a dribbling website? Dribbling is when sales come in very slowly. If your site falls into this category I am willing to bet that the problem is your copy…and I am going to help you with that with a few copywriting tips. Take a look at your website stats and I am sure that you will find that though traffic is reaching the site, its also leaving very quickly…without buying a thing.
Copy is nothing but words but how you use the words and in what tone you say them is important.
Copywriting Tips – 10 Ways to Squeeze Profit From Your Pages
#1 – Filler – Start off by reading your copy out loud…it may sound silly but it works. If you’re getting tongue tied over phrases and words dump them. Considerably less filler produces a streaming very easily read copy style.
#2 – Human Talking to Human – Check through your copy cutting our the tech talk… replace jargon with actual human expressions. Sales and copywriting isn’t about writing in perfectly. If you are the hard headed type and insist on staying grammatical correctness I hope you have a day job.
#3 – Invite Involvement – Work to get the viewer involved by asking questions, you know…like you would if you were relaxing at a BBQ. Involved customers are much more likely to buy.
#4 – Easy to Read – It’s really important that sentences and paragraphs be brief and simple to read. If you present your readers with a wall of text they will find the back button very quickly.
#5 – See Through Their Eyes – Get an image of your ideal customer in your head. Then with that image in mind put yourself in their shoes. What’s problem do they suffer from? How could you fix it? Don’t talk to the buyer…talk through the buyer.
#6 – Action Verbs – Use action verbs to instill a desire for action in your readers.
#7 – Write Like You Talk – Too may young copywriters forget this and its really important. If you want to make sales you have to make your readers feel like they are talking to a friend.
#8 – Be Animated – Don’t be afraid to express yourself when writing copy. You aren’t a journalist and you don’t have to write from an objective point of view…in fact it’d detrimental to your wealth.
#9 – Point of View – Think about altering the point of view on most of your copy. Instead of writing “Our Organization possesses two full decades of knowledge” consider “Picture having an organization on your side that has two full decades knowledge for you to depend on.”
#10 – Action is Required – One of the numerous troubles that many inexperienced copywriters come across is not definitely asking for the purchase. Normally many people would like to be told what to do next so you can’t hesitate to tell them to purchase. Place a call to action in organizing areas through the copy and don’t be anxious about this. Basically tell them to order right now or get in touch with you now.
Copywriting tips for Inexperienced Businesses
Producing powerful copy routinely calls for numerous years of training but you can get it done once you set your mind to it. For anyone who is having trouble getting the results that you require perhaps you should consider employing a freelance copywriter while you learn the business. Use these easy copywriting tips to boost profit and improve sales
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