When you create your sales page, what do you put above the fold? Does it matter? If you're not sure, you might want to read this article. It will
…
In the middle of a meeting with a marketing executive of a large company, I was asked why they needed a content strategy for the website when there
…
I've been working with writers and authors for a long time, teaching writing and coaching authors and I'm often asked, "What's the fastest way to get
…
We hear and read the term creative writing all the time, but what is it, and what's all the fuss about? Are these stories about making money from
…
Creative writing starts with passion. Therefore, if you want to be a creative writer, the first thing to do is identify your passion. Then write out
…
One issue that many people face when they first start exercising their creativity is the difference between describing what is there and what they
…
Tricky WordsA number of tricky words lie in wait to trip up even the most diligent novelist. That list may include cliches, weak verbs of the to be
…
I am a ghost writer, and this is a very interesting job for a freelance professional writer. I started out freelancing in 1980, while also working as
…
The name you decide on will dictate the reader's perception of that character, so select wisely. If your character is an agoraphobic scientist, he or
…
Bookcoaching clients come to me at different stages of writing their books. The ones who start from ground zero with a coach and learn what goes into
…
