With some 10 years of copywriting experience under my belt I can honestly say that most business owners and many sales people don't understand what a
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Question: I recently got a sales letter back from another copywriter. It seemed like everything in the letter was hyperbole and didn't really sell
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Do you ever find yourself struggling for ideas about what to write your next article on. There's a great type of article which you can write. It even
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1. What Is A Premise?A premise is the point you have to prove in your novel. It is not a universal truth; it is true only for the particular
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Many people feel they have a story to tell or an experience to share. But time is precious and not everyone can make the words sing on the page. But
1 Do you have a summary list describing the BASIC INFORMATION about your organization or company? (Address, web site, e-mail, way to contact? Where
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