Most of the sales pieces people ask me to rewrite seem to offer great products and services. In fact, some of their offers are so good, prospects
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If you're paying a copywriter to do a job, you may not care about keeping them happy. On the other hand, if they are happy, they'll do a better job
Professional copywriters. We've all heard how incredibly hard it is for them to get into that crazy profession (it is). We all know how painstaking
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If you are still scratching your head wondering what went passed by, it's probably the copy. When a parade passes, lot of events occur
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When you write copy, you are writing words, text that engages your ideal customer to keep reading copy in your marketing materials. Using specific
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In today's world, every entrepreneur, irrespective of the size of the business, has to avail some means of advertisement for acquainting the people
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New copywriters often finish training but have trouble getting clients. They face several challenges. For example, many businesses do not appreciate…
If you are starting out in copywriting and you need to create a mouth-watering sales letter that will get your customers all hot and bothered about
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Once a job has been arranged and commissioned, the freelance copywriter is ready to begin writing. Some freelance copywriters find it easiest to
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Once, I commissioned freelances. Then, in a Smeagol-to-Gollum style transformation, I got made redundant and had to scrape together a living in the
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