Marketing Through Article Writing

Marketing written information is one of those things in affiliate and online marketing business which not only fetches you web traffic but also fetches you leads and sales. In fact your article is nothing but a sales letter which does not appear as sales page. So it is very compulsory for you to not only write articles but also fill them with info.
Treat your article as your investment funds in your business and not just a thing which only brings you traffic. Following are a small amount of important points which you will need to keep in mind while penning, submitting and after submitting your articles to directories. Your content in article should not be only stuffed with information but it should also contain right keywords to get placed in search engines like Google. So searching keywords is essential part while writing content. Rather than using various automated tools for keyword research I still choose Google Keyword tool. You can opt for an automated software instead.
Note that your article must contain your niche specific contents only, no matter how many niches you are working on. Your readers are not interested in reading your success stories they need information so if don’t get it in first two paragraphs they will not read further and move towards next article. So anyhow information should appear as early as possible in your article content without upsetting any look and feel of article.
Start your pen with something that describes importance of your article or something that states disadvantage of lack of information you are providing in article. For example read first paragraph of this article. Ordinarily people don’t read articles for getting a product recommendation about any paid product. So its better to avoid sales in our articles, let your landing page do that work and if you want to promote, promote only freely available and universally accepted tools that are assured to work. Take a Google Keyword Tool example from second paragraph.
Lastly no matter how many methods you use to market products you promote, people landing to your page from article directories are the one who are more subject to lead generation and sales, so use all your traffic generation knowledge to drive traffic to your article. More views will not only establish your article on search engines like Google and directory itself but will also result in your reputation in your discipline. With all traditional methods of traffic driving you should also ask your mailing list to read your article shortly after submitting them to article directories.
Article marketing may not be any rocket science skill but if done improperly can crash your affiliate campaign. Thanks for reading and have a nice time.