Paper bags are becoming a trend nowadays because consumers are now aware of the effects of plastic pollution on the environment. The biggest appeal of these bags is their biodegradable nature as well as the high recycling rate. Although the bags made with paper are more preferable than those made with plastic, most are still single-use bags that end up being thrown away.
As a way to combat the single-use lifestyle, retailers are encouraging customers to reuse the bags from their shop. If you want to do the same for your shop’s printed paper bags, here are a few design tips that will encourage people to reuse them:
#1: Prioritize Durability
Strong and durable paper bags are more likely to be used than weak, thin, and flimsy ones. Durable bags tend to be reused at least once because they are more reliable and dependable, this is especially true for bags that can hold heavy items without breaking down.
The stronger the material, the more the bags will be used again and again.
#2: Choose Soft Yet Strong Handles
Handles of the bags also play an important role in getting reused. One wants to carry around bags with a weak and uncomfortable handle, badly designed bag handles will be discarded as soon as possible. However, bags that come with a soft yet very strong and stable handle will be used several times by customers because they are easy to carry without the fear of ripping apart.
#3: Use Thicker Paper
Bags that are made using thicker paper are those that will not easily tear apart. The thicker paper also means added privacy for those shopping in pharmacies while also providing shade during extra sunny days. The thick paper does cost more to produce and use as bags, but when they are reused by customers several times, your shop is doing its part in minimizing waste in landfills.
#4: Easy To Fold Bag That Does Not Crease
Bags that easily fold without wrinkling or getting several creases are also reused more often. These bags can easily be folded and stored away until the customer needs to reuse them once more. Large and bulky bags that cannot be kept hidden are thrown away because they are seen as clutter.
#5: Offer Colourful Options
Cute printed paper bags that can double as gift bags are definitely more preferable than plain and boring brown bags that are reminiscent of lunch bags. The colourful bags can include the shop’s logo as an additional marketing tactic for increased brand awareness which makes the additional cost worth it.
Shops can even opt to have seasonal designs if budget permits to get customers excited to see, use, and reuse the bags instead of just throwing them out. Colourful bags are seen as more attractive and consumers are less likely to get rid of them without reusing them at least once.
Make sure to factor in these tips when designing new bags for your shop so that the chances of the bags getting reused is higher.
At Big Brown Carrier Bag, we have the best options for you if you are looking for quality paper bags or printed paper bags for your retail shop. Check out our website today!
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