Writers and editors have to maximize their markets if they want to survive. Freelancing is never easy, but it can get a lot more profitable if you think about including web content in your repertoire.
There are something like 36 million web sites out there, and that means there are a lot of people looking for good content. Whether your area of expertise is agriculture or Aquaman, there’s a site out there looking for just what you do.
If you are new to writing web content, it’s a good idea to get a copy of Developing Online Content: The Principles of Writing and Editing for the Web. The web is a lot looser in style than most reports or articles, and this book provides all the best practices for writing, editing, organizing and delivering effective web content. This book will also give you the inside scoop on what production managers, web designers and marketing specialists are looking for, and that can make you a lot of money!
Another area to consider, if you’re looking to sell your content online, includes white papers. For those who don’t know what that means, white papers are a lot how they sound — informational reports or how-to’s that appear on white paper and are easily downloadable from web sites. Internet marketing guru Perry Marshall has a free mini course on how to write a white paper. This, and all his products are really helpful in getting you to think about marketing your writing.
Ebooks are another great way to sell your content online. Many people are looking for products they can give away to their email subscribers as incentives, or to sell outright. These are usually very informational, and explain to the buyer how to do something, or do it better, such as how to perfect a baseball swing, how to make an eight-course dinner, or how to speak in public. Adobe Acrobat is crucial to turning your words into sellable ebooks. Get the software here, which comes with a free tutorial on how to format ebooks.
If the ideas aren’t flowing, and you’re not sure how to get started creating web content, ebooks or other sellable products, check out Marlon Sanders Creating Your Own Products. Marlon is amazing, and I don’t use that word lightly. He’s been around Internet marketing for over a decade, and his stuff is always packed with useable information that can make you serious money. No one’s gonna make it any easier for you, so ignore this at your peril! He’s even got a seven-part email course that teaches you how to create products people will be tripping over themselves to buy from you.
Because we all like a little attention sometimes, right?
Education
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