Tips To Write Excellent SEO Friendly Content

To generate SEO friendly content, the writing should not only be engaging and grammatically correct but should also meet the technical standards, needed to attain a high rank in the top search engines. The content of a website is worthless if it does not appear in the top of Search Engine Page results. A low ranking implies lesser chances of being visible to the potential customers and thus apparently affects a business adversely. Thus, being a copywriter, producing SEO friendly content should be your prime objective. Outlined below are some handy tips for content writers to write SEO friendly content for all types of websites.
* Write fresh and original content – Although Google does not impose any penalty for duplicate content, by default only best ranked pages would appear in Search Engine Result Pages. Content writers must strive to create write-ups as unique and fresh as possible. Some online tools can also be used to check plagiarism.
* Write keyword-rich content – Write-ups which are created to capture web-traffic only for one keyword, must have two to six percent density for that particular keyword. While using more number of relevant keywords/phrases in the article, you should try not to lose the natural readable tone. Search engines comprehend that phrases and keywords usually come in the form of groups. A web page is likely to rank higher for the target keywords or phrases if search engines detect these words.
* Write relevant and useful content – Back links play a vital role in a website’s search engine ranking. One of the easiest ways for generating these links is to craft relevant and useful content which visitors would like sharing with others. Detailed articles describing how to do a task or offering free tips are a few examples of such articles which visitors like to read as well as share with others. Writing an engaging content not only boosts the SEO ranking of a website but also increases direct traffic to it.
* Focus on only one single topic at a time – An article where focus is laid on only one single topic is likely to have an appropriate keyword density. So, it is better to keep your article focused on one subject, rather than skipping from one topic to another. If needed, you can create a series of some interlinked articles and explain the topic better. This tactic can even be used for refreshing old articles to provide the readers with more facts and information about the main topic. Links to the old content can actually tell the search engines that a blog post or article is as relevant and fresh even today, as when it was created.
Keeping in mind these useful tips would definitely help a content writer hone his ability and create SEO friendly content to take his client’s website on the top of search engine results.