Alright… get ready, because you’re about to discover why guest blogging is becoming so popular in the internet marketing industry. People are starting to realize that they don’t need to do all the work themselves. I mean… they don’t really need a blog, do they? If you’re a guest blogger… you get all the benefits of driving bucket loads of traffic to your website without having to manage and run a blog yourself.
Here’s what you need to do today to take full advantage of guest blogging and drive massive traffic to your articles:
First off, if you don’t know what guest blogging is… let me help you out. Most basically put… it is the process of finding top bloggers in your niche and convincing them to let you write for their blog. If you can write for them regularly… they really won’t mind collecting your free content.
So in exchange for you writing blog posts for them… you get to include several links to your website within the post. This allows you to tap into some serious traffic. This will allow you to gain a reputation in your niche… and build back links to your website, which we all know increases your page rank on Google. So this means more leads and sales for your business.
So how do you find these top bloggers anyway? I suggest you open up Google in your internet browser and type the keyword of your niche followed by a + symbol and the word “blog”. So as the search results come up with the top blogs in that topic, ask yourself which ones are of high quality. This will give you a good idea of which blogs you would want to conduct your guest blogging at.
Next, you will need to actually get these top bloggers to allow you to write posts for them. I suggest that you send them some samples of your written work. If you’re a good writer… chances are that they will see that. Make sure that you are as open as possible about your professional work. Send them a link to your blog or website so that they can judge for themselves whether or not you are capable of guest blogging on their blog.
OK… So you landed a spot as a writer for a top blogger. Now what? Well, this is where you get to prove to them that you can deliver the goods. Your blog posts are going to have to go above and beyond what most people can do. But that’s OK… because with a little practice, you can easily create valuable unique blog posts. So make sure that you show off your expert skills and give this bloggers audience some great articles.
Now that you have lots of traffic going to your articles… you’ll start generating leads for your business. But wait, it doesn’t stop here. You’re going to have to make sure that you are building relationships with these people. This will ensure that they trust you and like you. Your articles will act as a relationship builder in a way… people will read your content, like it and join your list.
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