5 Ways To Make Your RSS Content More Valuable

Offering an RSS subscription for your content increases its visibility and gains you potentially massive exposure. However, the real value of RSS content lies in its quality. How to get the most out of your RSS feeds? Add high-quality, useful content on a regular basis. Here are some pointers for creating great content that attracts RSS subscribers:
1. Follow SEO best practices- This means that your content should contain the proper keywords for your topic, at a density that sounds natural. Generally, your content should contain no more than a 1% keyword density. Also, tag your content with your keywords, and add them to your subtitles, if there are any.
2. Write for humans- No one will subscribe to your blogs and articles if they aren’t interesting and useful to the people reading them. Don’t write for the search engines. Offer value to those who might need your products and services. This is what ultimately drives traffic to your site.
3. Write well- Good grammar and sentence structure are fundamental requirements for attracting readers and turning them into RSS subscribers. Well-written, engaging copy that goes beyond just the facts will build followers who look forward to your posts every day or week.
4. Be the solution- Your content should establish the fact that you are a trusted source for information and solutions. Regardless of the format or content type, whether you’re telling stories or sharing news, keep in mind that your readers are looking for how you can help them get the information they need. Always write with authority on your topic and open up your blogs to comments whenever possible.
5. Don’t sell- Sales copy is generally not subscribed to, unless a reader wants to receive promotional material on a regular basis. For the most part, salesy language will just cause people to look elsewhere for information. Also, using your content to sell is a sure way to lose credibility with potential customers, as they won’t be able to trust that your information is impartial and in their interests. Save sales copy for your opt-in and product pages.
RSS feeds give your content the kind of wide exposure that increases traffic to your site and attracts new customers. Of course, in order to get people to subscribe, it’s necessary to create quality content on a regular basis. Try these tips for increasing the value of your RSS content, and watch your subscriber list (and your business) grow!