Education

Freelance Copywriting Jobs Online – What You’ll Need To Know

A frequent question being posed amongst writers is “How do I find copy writing jobs online? This is often followed by, or goes with “What is it that I need to know to find these elusive writing opportunities?”
If it is your intention to get to grips with these opportunities, it might be worth your while to consider the following online job search tips.
A – Become an Expert in Keyword Research
The online world is all about websites, relevant and updated content, and whether people will find your product or service when they search for it. In this respect and as a freelance writer searching for job opportunities, you need to use the correct search terms.
There are numerous shortcuts within the search engines, but it is wise to know a few of the short-cuts within Google, because it is the biggest. For instance, if searching for a term like “copy writing jobs online” without the inverted commas, this is seen as a broad search and will give you millions of results.
On the other hand, if you do use the inverted commas, then it is seen as an exact search. It will result in far fewer search results but much more targeted at what you are looking for. Knowing the difference in these two online search methodologies, can save you a lot of time and effort.
B – Market via Your Own Website
A main distinguishing factor between amateurs and professionals within the freelance copy writing world is that the latter will in all cases have a website from where their services are marketed from. Getting to know about online jobs is not only about you going out to look for it, but other people must be able to find you.
A personal website that showcases your skills and experience relating to copy writing, gives you a presence and immediate status as someone who is serious about what they are doing. It also has the capacity to establish yourself as authority and expert in your field.
C – Improve your Website Search Engine Rankings
If a client happens to look for a copy writer that is proficient in search engine optimisation (SEO), your website should be on page one of the search engines. They can deduce that if your website is not high in the rankings, then whatever copy writing you will be doing for them, will also not rank high.
Your website must contain the correct meta-tags that will allow the search engine robots to find it. It must also get enough visitors and have many links to other high authority websites, in order to gain high search rankings.
Getting freelance copy writing jobs online, is a matter of doing proper research and being sufficiently prepared with appropriate tools, that must include a website of your own.

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