Strategies Authors Use To Get You To Read Their Article

Anybody who is into writing articles knows that it is not a matter of just writing an article and hoping somebody will find it and read it on the World Wide Web. A good author has to use many different strategies to get people to read their articles. Apart from having quality articles that add value to somebody’s life, here are some more article marketing strategies that authors use to get as many people to read their article as they can.
The most important strategy that an author will use is in his title. An author needs to come up with a compelling title in order to make sure that his article stands out in the crowd. A good title is key and a good way to write a good title is to ask a question to your readers, and then answer it in your article.
Another important strategy that articles writers will use to get you to read their articles is to write a very good opening paragraph. You need to reel the reader in on your opening paragraph, or you will lose him. Make him want to read more of your article, by using your opening paragraph as a sort of taste of what is still to come.
Another great strategy that article writers use is to find good keywords to use in their articles, and in that way they can attract readers that are searching for something specific on the search engines. The keyword density in an article should be between 1 – 3 percent. This means that the keyword or keyword phrase has to be repeated between one and three times for every one hundred words written.
The conclusion to the article is just as important. Make sure the article is well rounded off, and that the title has delivered all it has promised.
The next thing is to get your article submitted to as many article directories as you can. The trick is to try and submit different versions of the same article to the different directories, and in this way you won’t be penalized to much by the search engines for duplicate content. A good article marketing strategy is to change the title and the first paragraph of each article that you submit.
To me, the most important article marketing strategy that authors should be employing to engage their readers, is to always submit the type of quality articles that they would enjoy reading themselves.